So many learning solutions fail before they’ve even left the nest because they don’t address the three requirements of true learning: the hook, the hanger and the hub.
Through extensive experience we have discovered that any learning solution, big or small, local or global, must hook learners into the learning experience, present the content within a scaffolded narrative flow, and be built in a way that plugs effortlessly into the learning hub of an organisation.
Here's an example of what we're talking about. A designer might build a bridge that looks pretty, but if it isn't designed to deliver traffic from one side to the other effectively, then it's useless. It's the same with digital learning solutions. If they're not built to equip learners for skills and application, then they're just a pretty, and often expensive, waste of time. When we design your learning solution, you can be sure it's built with structural integrity.
Here's an example of what we're talking about. A designer might build a bridge that looks pretty, but if it isn't designed to deliver traffic from one side to the other effectively, then it's useless. It's the same with digital learning solutions. If they're not built to equip learners for skills and application, then they're just a pretty, and often expensive, waste of time. When we design your learning solution, you can be sure it's built with structural integrity.
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When you want learners to engage with your content, you have to give them a reason to buy-in. And, once they’re invested, we ensure they don’t have a reason to check out. The hook is why the learning matters to learners, and why they engage. Unearthing this quickly is one of our key areas of expertise. Once learners are hooked, they’re ready to engage with the content.
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The hanger is the architecture of a learning solution. This is the story in your content; its flow and its narrative. It’s how learners make sense of the information, how the content is ordered, how it’s sequenced and scaffolded - and how learners remember it. All of it. Why they’ve learnt it, when to use it, and how to apply it.
The dynamic between the hook and the hanger is the engine of all good learning. |
the hanger
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the hub
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The final piece to any solution is the platform of delivery. Will your solution be mobile learning – do your learners need to have it on the run? Will they need digital and face-to-face training? Do you need payment gateways? And what technical requirements and systems apply in your workplace? It’s a lot to organise and integrate, and that’s why we call it the Hub.
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